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Late last week, the European Commission (EU) proposed a series of new rules that could require search engines, online platforms and e-commerce websites to publicly reveal how they rank pages in their search engine results. Google would be the main player affected by these rules if they go into effect in April, but other search Read More
After much speculation, Google confirmed that they had performed a “broad core” update of their search algorithm last week. As some web developers and brands may have noticed, this has had an impact on their appearance and ranking in search results. Google runs what the company calls “Broad Core Algorithm Updates” several times each year Read More
In late 2017 research companies like comscore and Mediapos shared some pretty brazen predictions about voice search, with one stating that 50 percent of searches will be done through voice search by 2020 and 30 percent of searches will be done without a screen by the same year. There is no question that voice search Read More
Econsultancy and Adobe recently teamed up and released their 2018 Digital Intelligence Briefing report. Not surprisingly, their research revealed that marketers were most interested in optimizing the customer experience this year. The report included responses from nearly 3,000 readers and over 2,500 individuals working in marketing agencies. These were the top ranked areas which respondents Read More