Blogs
Online Marketing
1.6 billion people are connected to small businesses on Facebook. More than two billion people use Facebook every month. With this level of reach, every pool and spa business should already have a presence on Facebook. The platform allows you to reach any audience you want, at any time. Creating effective Facebook Ads for your Read More
Pivot Your Pool & Spa Business for Success in 2021
Digital Media Marketing, Google, Latest and Greatest, Online Marketing, Online Shopping, Retail, Web Design, Web Development, Websites
COVID-19 has made consumers shop online more than ever before, even for large purchases like pools and spas. Even if many customers make their final purchase in-store, half of all retail sales begin with online research. And that figure is expected to rise to 58% by 2022. Now is the perfect time to prepare your Read More
Online Marketing Shifting Towards Interactive Ads
Digital Media Marketing, Facebook, Online Marketing, Social Media
The world is going full-on digital. From entertainment and real estate to healthcare and banking, those who dare to ignore technology are taking the tremendous risk of being ignored and forgotten. Advertisers are likely the most acutely aware of the importance of incorporating technology into their marketing efforts. Television, radio and print advertisements are out Read More
How to Un-Complicate Your Marketing Strategy
Blogs, Content Marketing, Digital Media Marketing, Facebook, Online Marketing
Digital marketing can seem like an overwhelming space. The term itself is incredibly broad with a number of different aspects linked to it like website design, social media, SEO and SEM going into the creation of a solid marketing strategy. Because it seems so densely packed, small businesses tend to do one of two things: Read More