WhatsApp is a giant amongst messaging apps for smartphones. As of February 2020, the Facebook-owned app was reported to have 2 billion monthly active users. That’s both a lot of users and a bevy of potential for business. The introduction of WhatsApp Carts provides a new wealth of opportunity for small businesses to capitalize on the  Read More

Since the internet has become an integral part of both commerce and our daily lives, ensuring your business has a robust online presence is crucial to success. The need for pool companies and small businesses to adopt digital marketing strategies cannot be overemphasized. Solid digital marketing strategies will enable companies to reach out to their  Read More

Do Instagram stories matter to small businesses? We’ve got two answers for you – the short answer and the long one. Short answer? Yes, it matters.  The Long Answer   We’ve given this question a big yes already. Now, we’ll get to the why. It has something to do with the 500 million people who use  Read More