Blogs
Your (Online) Reputation is Everything In the pool and spa industry, we all know the importance of online reviews. In today’s ever-changing marketplace, a business with bad reviews probably won’t last long. If you have good reviews on Facebook and Google you’re doing pretty well. But what about all those potential negative reviews sitting out Read More
Online Marketing Shifting Towards Interactive Ads
Digital Media Marketing, Facebook, Online Marketing, Social Media
The world is going full-on digital. From entertainment and real estate to healthcare and banking, those who dare to ignore technology are taking the tremendous risk of being ignored and forgotten. Advertisers are likely the most acutely aware of the importance of incorporating technology into their marketing efforts. Television, radio and print advertisements are out Read More
How to Un-Complicate Your Marketing Strategy
Blogs, Content Marketing, Digital Media Marketing, Facebook, Online Marketing
Digital marketing can seem like an overwhelming space. The term itself is incredibly broad with a number of different aspects linked to it like website design, social media, SEO and SEM going into the creation of a solid marketing strategy. Because it seems so densely packed, small businesses tend to do one of two things: Read More
How to Get More Leads
Content Marketing, Facebook, Local Marketing, Online Marketing, SEO tips, Social Media
It’s no secret that you need to get more leads for a successful business model. Even companies with average products and services are regularly deemed successful simply because they know what to do to generate more and better prospects. Being in the pool and spa industry has its own set of unique challenges. Your audience Read More