QR codes offer an abundance of creativity and interaction with how you can incorporate them into your marketing plans. South Korean grocery store, Tesco, wanted to increase their marketing share and revenue without having to increase their amount of physical retail stores. Their answer: QR codes. After an indepth study of their audience, Tesco realized  Read More

QR codes have been used in the shipping and manufacturing industry for years, and ventured their way into mainstream marketing a couple years ago. Each year we hear about how QR codes are going to catch on. While they may not have exploded per se, customers are familiar with them and know how to scan  Read More

Mobile SEO garnered quite a bit of hype in 2012, but now it’s time to take it seriously and start implementing. How Mobile SEO Is Different Mobile SEO is an entirely different ballgame. Just as we discussed last week, mobile internet usage varies differently than desktop internet usage – and it’s expected to surpass desktop  Read More