One key element that will draw prospects to your pool and spa business on the web and out in the physical world are your images. Your potential clientele will likely spend hours pouring over your galleries, closely examining your outdoor... Read More

On September 12, 2017 Apple announced that there would be three new iPhones joining the family: the iPhone 8, the 8 Plus, and the iPhone X (ten).  While these smartphones may be of personal interest to businesses and marketers, they... Read More

Amazon has introduced a social network to iOS users which appears to be a combination of Instagram and Pinterest.  In this network, users can access both user and sponsored content which may be of interest to them based on their... Read More

Instagram Stories Surpasses Snapchat with 200M Users Instagram Stories was launched in August of last year, and its adoption rate has not slowed down since.  In October 2016 there were 100 million daily users with that number jumping to 150... Read More

The most recent United Airlines debacle involving a 69-year-old doctor and security guards who allegedly roughed the man up and dragged him off of the plane has left a lot of people wondering how this airline is going to attempt... Read More

“Rival” Facebook Platforms More Appealing to Younger Audiences A recent survey conducted by Edison Research and Triton Digital revealed what most of us already know: Facebook is the most commonly used social media platform used in the United Stat Read More

With February past the halfway mark, Small Screen Producer has been making note of the many emerging website design trends this year.  To start off our list: A Greater Emphasis on Content The term “content is king” is used a... Read More

Entrepreneurs and business owners often find themselves embroiled in a debate between organic ads and paid search ads.  Paid search ads, while effective, are taking away from from a company’s bottom line while organic ads are “free”. here Read More

Football culture is about to bring friends and family together again on February 5th, 2017 for Super Bowl LI.  In an interesting twist, it also brings people to YouTube. YouTube has shared that football-related YouTube watch time has increased over. Read More

Hashtags are everywhere. From friendly conversations both online and off to television advertisements and larger-than-life billboards, hashtags have become more than just “some trend”. They have become a useful marketing tool which helps those tr Read More