Not too long ago Forrester Research said that we are living in “The Age of the Consumer” where customers have all the power and are no longer loyal to brands. The problem is that while customers know what they want,... Read More

Instagram is the latest social media platform to offer a “mute” option to its users. By “muting” an Instagram account, users are able to continue following an account without needing to see any new posts.  Users will, however, receive no Read More

Instagram is known for its digital toolbox loaded with cool camera effects including time-lapse videos and Boomerang GIFs.  Its newest offering, Instagram Superzoom, allows users to take dramatic close-up videos which can be synced up with music Read More

The social media network Instagram has been busy rolling out brand new features this week – features which can go a long way in helping brands boost sales and customer engagement this holiday season. Instagram Offers Increased Integration with Shop Read More

In an ingenious business move, the Soho, London restaurant “Dirty Bones” is providing its guests with “Instagram” kits while they dine so that guests can snap mouthwatering pics of the food they serve. Inside each free Instagram kit diners wi Read More

There are over 600 million Instagrammers with 400 million of those active on the social media site every single day. Over 120 million of those Instagrammers visited a website, received directions, emailed, called or sent a direct message to a... Read More

Video ads are a must-have on Instagram.  According to Sensor Tower, one in four ads were video in mid-2016, an increase of 23 percent from January 2016. With one million active users on the social network on a regular basis,... Read More

Instagram is gaining unique monthly users at an accelerated pace.  Back in December the social media company announced that it had 600 million monthly members.  Less than half a year later, the six-and-a-half year old service has announced that it. Read More

Instagram Stories Surpasses Snapchat with 200M Users Instagram Stories was launched in August of last year, and its adoption rate has not slowed down since.  In October 2016 there were 100 million daily users with that number jumping to 150... Read More

Since late 2016, Instagram has been tinkering with shoppable product tags.  By using this tagging function, retailers can “tag” products in their photos and, after a user selects his or her product of choice, a “see an in-app details page”.. Read More