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Social Media
2020 has been a crazy year, with the pandemic and all, but it also saw over 376 million new social media users. With this came some trends in social media marketing. At least, despite the tough times, online businesses are booming. 2021 is finally here. If you’re going to market your pool and spa business Read More
The number of people who use social media worldwide runs in the billions – 3.8 billion, to be a bit more specific. Statistics showed that 54% of people check social media before purchasing a product. Social media posts are relevant not just for Fortune 500s, but small businesses, especially, to capitalize on these platforms and boost sales. Your Read More
Every business has an offseason – the dreaded time of year when a business either closes down entirely or is forced to reduce operations due to the season’s demands and fluctuations. This is often during winter for pool and spa businesses since cooler weather drives people to close their pools or reduce their use. As a Read More
Do Instagram stories matter to small businesses? We’ve got two answers for you – the short answer and the long one. Short answer? Yes, it matters. The Long Answer We’ve given this question a big yes already. Now, we’ll get to the why. It has something to do with the 500 million people who use Read More