YouTube is about to change how they’ll be showing video ads to audiences. The company recently announced that YouTube will begin a new testing process that places two video advertisements back-to-back before the start of a video. Both advertise Read More

Amazon has introduced a social network to iOS users which appears to be a combination of Instagram and Pinterest.  In this network, users can access both user and sponsored content which may be of interest to them based on their... Read More

Snapchat quietly acquired the French location-sharing app Zenly last month for over $250 million.  Now the social network has introduced it’s next big feature Snap Map. How Snap Map Works The goal of Snap Map is to bring friends together... Read More

Over the past few years hashtags have transformed from something fun and experimental to an essential marketing tool that helps businesses promote their products or services.  According to a study by Simply Measured, posts with at least one hashtag Read More

“Rival” Facebook Platforms More Appealing to Younger Audiences A recent survey conducted by Edison Research and Triton Digital revealed what most of us already know: Facebook is the most commonly used social media platform used in the United Stat Read More

Social media can be more than a part of your overall marketing strategy.  These platforms can be transformed into their very own marketing funnels that will transform visitors into loyal customers. Small Screen Producer has put together these 3 tips Read More

Remember in 2013 when Mark Zuckerberg, the creator of Facebook attempted to buy Snapchat for $3 billion?  Since the camera company declined the offer, Facebook has transformed into a social media copycat and has been actively “copycatting” Snapc Read More

We are lambasted with online news every single day, but where are we finding this information and what are we doing with it?  The Pew Research Center has just released some interesting research results that shed some light on these... Read More

The social network stats are in for January 2017, and it comes as no surprise that Facebook continues to have the greatest number of active users.  Last month the social media giant held 18 percent of the social network market... Read More

Looking for a new way to reach out to millions of mobile customers?  Then the video messaging app Snapchat for advertising may be the way to go.  With over 150 million daily active users and only 1% of marketers using... Read More