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Every business has an offseason – the dreaded time of year when a business either closes down entirely or is forced to reduce operations due to the season’s demands and fluctuations. This is often during winter for pool and spa businesses since cooler weather drives people to close their pools or reduce their use. As a Read More
Instagram is one of the most used social apps out there. With over 500 million active users on Instagram daily and up to 200 million people visiting a business profile daily, Instagram can be a small businesses’ pot of gold. With Instagram, your business can connect with up to 30% of demographics with potentially high Read More
1.6 billion people are connected to small businesses on Facebook. More than two billion people use Facebook every month. With this level of reach, every pool and spa business should already have a presence on Facebook. The platform allows you to reach any audience you want, at any time. Creating effective Facebook Ads for your Read More
Instagram Checkout is now available to retailers in the US! The Checkout feature allows customers to purchase without ever leaving the Instagram app. Now users will enjoy a streamlined process to convert Instagram followers into loyal customers. Here we explore Instagram’s new Checkout feature and how your business can benefit. What is Instagram Checkout? Instagram Read More