Facebook recently reported that 2016 was the first year that there were more mobile conversions than desktop conversions over the entire Holiday season.  The upswing began on Black Friday and continued until New Year’s Day.  All in all m-comm Read More

The Super Bowl has always been one of the biggest events of the year, not only for fans and viewers but for marketers and advertisers.  Want to get in on some post-Super Bowl revenue streams?  Here is what you need... Read More

Since 360 degree video hit the scene in 1995, it has revolutionized the way we are able to view videos online.  Both YouTube and Facebook now offer 360 degree video platforms, and it is expected that the popularity of this... Read More

Instagram offers us the unique ability to share and get to know one another in a different way – and in a way it seems people prefer.  In June 2016, the number of monthly active Instagram users was 500 million.... Read More

Everyone wants to be able to reach more consumers with their Facebook ads.  One of the most effective ways to do this is through something called Facebook lookalike audiences. What Is Facebook Lookalike Audiences? Facebook lookalike audiences is an Read More

Putting together a successful video marketing strategy is no easy feat.  From failing to optimize your YouTube video title to not having a long-term strategy in place, these mistakes can sink your video marketing campaign in no time. The beauty... Read More

Earlier this month billionaire Warren Buffet shared with business students that the most valuable skill they can learn is public speaking.  But one of the most difficult aspects to this is finding an appropriate online public speaking platform for y Read More

If you’re in sales and/or marketing in this digital age, we know it’s extremely hard to keep with the latest stats and trends on online media. There are just so many to keep up with. So we scoured the online... Read More