Blogs
Blogs
Slaying the Giant: Choosing the Right Partner to Take on Google Ads Every business in the pool and spa industry needs to be using Google Ads. It’s not even a question anymore. You only need to look at stats like “92% of all web searches take place on Google” to know it’s true. But probably Read More
Attack of the Unfair Online Reviews! As a business owner, your number one goal is to provide excellent customer service. However, you’re still going to run into customers that you can’t make happy. You’re going to get some negative, unfair online reviews. Especially right now. The pool and spa industry is going through an unprecedented Read More
5 SEO Tactics to Ditch in the New Year
Blogs, Content Marketing, SEO tips, Web Design, Web Development, Websites
It’s almost time to say “goodbye” to the first decade of the 21st Century. As it turns out, there are likely a few SEO tactics your pool company should be leaving behind as well. The best case scenario is that the SEO tactics you have been relying on simply aren’t working. Worst case scenario is Read More
How to Un-Complicate Your Marketing Strategy
Blogs, Content Marketing, Digital Media Marketing, Facebook, Online Marketing
Digital marketing can seem like an overwhelming space. The term itself is incredibly broad with a number of different aspects linked to it like website design, social media, SEO and SEM going into the creation of a solid marketing strategy. Because it seems so densely packed, small businesses tend to do one of two things: Read More