Blogs
mobile marketing
Retail touchpoints are valuable opportunities to make a great brand impression on your customers. Traditionally, retailers have used physical stores, events, print materials, advertisements, and branded e-commerce websites to connect with customers. But today’s technology driven world gives retailers a wealth of new ways to impart their brand messages and drive sales. Social media, viral Read More
QR codes offer an abundance of creativity and interaction with how you can incorporate them into your marketing plans. South Korean grocery store, Tesco, wanted to increase their marketing share and revenue without having to increase their amount of physical retail stores. Their answer: QR codes. After an indepth study of their audience, Tesco realized Read More
QR codes have been used in the shipping and manufacturing industry for years, and ventured their way into mainstream marketing a couple years ago. Each year we hear about how QR codes are going to catch on. While they may not have exploded per se, customers are familiar with them and know how to scan Read More
Mobile SEO garnered quite a bit of hype in 2012, but now it’s time to take it seriously and start implementing. How Mobile SEO Is Different Mobile SEO is an entirely different ballgame. Just as we discussed last week, mobile internet usage varies differently than desktop internet usage – and it’s expected to surpass desktop Read More