Blogs
Google is making greater strides towards taking on Amazon’s online shopping market dominance with their newly announced program Google Shopping Actions. The tech giant shared that the majority of questions users ask about what, where and how to purchase a product online leads to a sale on Amazon. Shopping Actions, which works across Google’s Search, Read More
Late last week, the European Commission (EU) proposed a series of new rules that could require search engines, online platforms and e-commerce websites to publicly reveal how they rank pages in their search engine results. Google would be the main player affected by these rules if they go into effect in April, but other search Read More
Google’s attempt to keep up with the online shopping giant Amazon has led to a number of upgrades to its Shopping services over the past few weeks: Showcase shopping ads Local inventory (through Google Assistant) Automated pricing/product availability Store visits measurements 1. Showcase Shopping Ads This brand new swipe-able advertising format offered by Google gives Read More
Google may own YouTube, but as it turns out, these two video search engines can return drastically different video search results. A study released earlier this year revealed that over half of the time, YouTube and Google will return different video search results when a user enters a search query. The results found that Google Read More