Local SEO is an effective way for small and medium-sized businesses to get their website in front of potential customers. However, more is needed to optimize your website for search engines in general. You also need to optimize it for your local audience. This can be achieved through on-site SEO. In this article, we’ll explore  Read More

Ensuring your online presence reflects your business is critical to success. As a pool and spa industry professional, your reputation is everything. It’s what attracts customers and builds trust. Nowadays, understanding how to google yourself and manage your online presence effectively is more critical than ever. After all, 80% of employers will be googling a  Read More