Blogs
Addressing negative online reviews can be a delicate task. It’s important to take control over your reputation and manage reviews diligently. Small Screen Producer offers five quick tips on how to handle this challenging public feedback. 1. Keep Your Responses Simple and Direct Confronting any negative feedback head-on is essential. Replying publicly to your Read More
Some brands have left Google AdWords by the wayside because they felt it was not intuitive or specific enough for their needs. But since the launch of Experience, Google AdWords’ newest UI, there have been a number of improvements that can help your brand better leverage its marketing efforts. 1. Detailed Landing Page Reporting Read More
Top advertising agencies have estimated that 80 percent of all Internet traffic will be video by next year. But because of budget restraints, time restraints, or simply not understanding its importance, many businesses simply choose to leave video marketing by the wayside. We get it – writing, producing and posting video can seem like a Read More
The Google Analytics tool is a treasure chest bursting with golden insights and shiny data that every advertiser should be using to his or her advantage. This would explain why it continues to be the most widely used web analytics tool in the world, with 45 percent of Fortune 500 companies and 64 percent of Read More