Blogs
SEO
Late last week, the European Commission (EU) proposed a series of new rules that could require search engines, online platforms and e-commerce websites to publicly reveal how they rank pages in their search engine results. Google would be the main player affected by these rules if they go into effect in April, but other search Read More
Have you noticed that it’s getting harder and harder to rank well in search engines because Google keeps rapidly updating their algorithms? These big updates, known as Google Panda, Penguin, or Hummingbird, coupled with the demise of the Google keyword tool, for example, have marketers all over scrambling to figure out some algorithm-proof ways to Read More
Local SEO should be a huge part of any company’s marketing plan for reaching customers in their local area. Why? With mobile use steadily increasing, it’s important that a company is visible during these many mobile searches and for any local searches made via desktop (for example: “ice cream shop houston”). Search engines are constantly Read More
Well, this is the year. With more people now using tablets and smartphones on a regular basis, it’s becoming extremely important to create a website that works across multiple platforms. Last week, during the Search Marketing Expo (SMX), Head of Google Spam, Matt Cutts, mentioned that he “wouldn’t be surprised” if mobile search queries surpass Read More