Well, this is the year. With more people now using tablets and smartphones on a regular basis, it’s becoming extremely important to create a website that works across multiple platforms. Last week, during the Search Marketing Expo (SMX), Head of Google Spam, Matt Cutts, mentioned that he “wouldn’t be surprised” if mobile search queries surpass  Read More

Google has updated its quality guidelines for Google Places, allowing businesses to now add a descriptor to be listed in conjunction with their business name. Directly from the Google help files, here’s what marketers and business owners need to know: Business Name: 1. Your title should reflect your business’s real-world title Translation: No funny business  Read More

What is Duplicate Content? Duplicate content is content that appears on other places online (under different URLs) in an effort to boost keyword density or traffic. An example of duplicate content would be a page offering a “printer friendly” version of an article or a news aggregator that collects headlines and content from different sources  Read More