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‘Tis the time of the year for holiday PPC. Pay-per-click advertising is actually the perfect match for these upcoming months, when search queries grow endless, heavy, and even a little desperate! To gather a bit of yuletide attention to your website or ecommerce site fast, PPC could be the best solution for you, if set up Read More
It may be that I am just some sort of marketing nerd, but I really do keep a mental collection of marketing pieces that I just adore. Be it commercials, print ads, or billboards, I seem to have a running catalog of advertisements that spoke to me in one way or another. Sure, it has Read More
Pay Per Click Advertising (PPC) is a tough, fast-paced game, but it can provide a profitable return on investment if done properly. What is PPC? When you perform an internet search, the first few search results, usually with a yellowish background, are the paid search results. All searches underneath these are the organic, or non-paid, Read More