Over the past week Google HQ announced that they will be adding two new metrics to AdWords dashboards while also introducing a “close variants” feature. Unique Reach and Watch Time Metrics Google is increasing the amount of insight AdWords is delivering to its users by adding two new metrics: Unique reach Watch time metric Through  Read More

Remember in 2013 when Mark Zuckerberg, the creator of Facebook attempted to buy Snapchat for $3 billion?  Since the camera company declined the offer, Facebook has transformed into a social media copycat and has been actively “copycatting” Snapchat in a number of ways. Just recently we shared the Facebook announcement that it was cloning Snapchat  Read More