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SEO platform and search analytics firm SearchMetrics has released their 2014 SEO Ranking Factors and Rank Correlations Report, an annual study that provides an in-depth review of the factors that correlate with high rankings in search engine results. The key takeaway from this study, which focused only on Google search results, is that content is Read More
As our content marketing team can attest, creating content is hard work. If you’re going to spend time writing content, you’ll be most rewarded with a specific type of content that can provide you with long-term relevancy and ROI. If you’re new to the blog writing world, you may or may not have heard of Read More
Marketing automation is evolving to be one of the best tools for marketers. When used correctly, it can provide a spectrum of benefits to manage complex campaigns while saving time and money. Regardless of the size of a company, marketing automation has the ability to connect them to each of their customers in a highly Read More
Twitter business users will be happy to note that the social media site has a new ‘Buy Now’ button that allows users to make purchases directly through the Twitter site with a single click. And the timing of this new introduction couldn’t have been better for Twitter. According to GlobalWebIndex, it seems that 75% of Read More