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Facebook announced yesterday that it will be removing inactive accounts from the network which will likely result in Page owners seeing a drop in their likes. In the official Facebook blog, Facebook explained “to make audience data more meaningful for businesses, we’re updating the way Page likes are counted by removing memorialized or voluntarily inactive Read More
Big step for online marketing today! For the first time ever, Instagram is offering users the ability to include live links in posts, part of a new carousel-based ad unit that the company is rolling out today. The ad format would allow users to swipe left to view multiple images within the mobile app. In Read More
Twitter should win an award for “most avid improvement” this year. It’s only March yet the social media site has released so several updates to its interface in an effort to gain and retain its 232 million users. Here are Twitter’s latest updates in just the last few weeks that users and marketers will be Read More
New research suggests that Google will soon be ranking content in search results based on the accuracy of the content, not just relevant links and keywords. Currently, search results appear as a result of a complex combination of keywords and links to other websites. For example, the more linked a page is to other sources Read More