Blogs
Online Marketing
Pool Company Tips for Creating a Holiday Content Strategy
Blogs, Content Marketing, Digital Media Marketing, Online Marketing
Thanksgiving may be more than a month away. But it’s never too late to start putting together a holiday content strategy for your pool company. It’ll go a long way in saving you time and worry during what can be the most stressful, albeit joyful, time of the year. The first step to creating a Read More
Google Reviews Now Displaying Customer-Generated Images
Google, Online Marketing, Reputation Management
Quality images play an integral role when researching products and companies online. As such, it comes as no surprise that Google will begin to show customer-generated images on Google reviews. Currently only available in the United States, clients and customers can now upload images of the pool products you sell, of the custom water features Read More
Google Ads for Pool Companies: Worth It or a Money Waster?
Google, Local Marketing, Online Marketing
Pool advertisers and business owners who have spent any amount of time in the digital media marketing space have likely tinkered with the idea of Google Ads for pool companies. But while there are loads of benefits – like attracting new leads and driving sales – the horror stories about failed campaigns, loss of revenue Read More
Is Hiding Facebook Like Counts a Big Deal for Pool Companies?
Facebook, Online Marketing, Social Media
Earlier this year, Instagram announced that it was removing public “like” counts from its platform for seven countries. Now its parent company, Facebook, has announced that it has begun hiding Facebook like counts in a test throughout Australia as of late September. Many suspect that Facebook will be hiding Facebook like counts throughout many other Read More