Facebook recently tweaked their EdgeRank algorithm, increasing the visibility and amount of brand-based posts with higher levels of engagement compared to posts with only a comment or two. The new algorithm has made a dramatic change on organic reach, which may frighten brands but there is room to improve and learn from the algorithm change.  Read More

Facebook is a marketing and advertising source that shouldn’t be ignored in today’s social media market. Most people are now spending a bunch of time on Facebook and it’s not just the younger crowd! As of 2012, there are over 850 million monthly active users on Facebook each month. Having a Facebook page gives you  Read More