Blogs
Digital Media Marketing
Half of Small Businesses Have No Marketing Plan for 2019
Digital Media Marketing, News, Online Marketing, Pool Marketing Site
This past week Outbound Engine released a shocking statistic: 50 percent of small and medium business (SMB) owners in the United States don’t have a marketing plan for 2019. The company surveyed 350 SMBs and asked questions about growth of revenue, their stress levels, what they believe are their most effective marketing tactics, and more. Read More
3 Common Video Marketing Mistakes Pool & Spa Companies Make
Digital Media Marketing, Pool Marketing Site, Video Marketing
Nearly everyone may have access to a video recording device. But that doesn’t mean that they’re qualified to make quality video marketing content. A quick browse through YouTube, Facebook and other video publishing sites makes one thing clear: Most people don’t know what it takes to shoot a compelling video. We’re not just talking about Read More
YouTube Testing Back-To-Back Video Ads
Blogs, Digital Media Marketing, News, Social Media, Video Marketing, YouTube
YouTube is about to change how they’ll be showing video ads to audiences. The company recently announced that YouTube will begin a new testing process that places two video advertisements back-to-back before the start of a video. Both advertisements will be skippable so audiences won’t be forced to sit through their entirety. The company says Read More
The latest report on Internet trends from renowned venture capitalist and former Wall Street securities analyst Mary Meeker has introduced some fresh findings about the current and future state of Internet advertising. Here are just a few highlights from the report: 1. Digital Media Usage Continues to Grow Our hunger for digital media has Read More