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Link in Bio: Social Media’s Most Powerful Real Estate

Online Marketing, Social Media

If you’ve spent any amount of time on social media platforms like Instagram or TikTok, you’ve seen the hashtag #linkinbio or noticed people encouraging their followers to “click the link in my bio.” Have you ever wondered if there’s any benefit to this strategy for your small business? Put simply, there definitely is. Optimizing your  Read More

6 Email Ideas to Kick-Start Your Campaigns

Digital Media Marketing, Email Marketing, Uncategorized

When your email marketing routine becomes too routine, your audience will grow bored and unengaged. Weekly newsletters, holiday promos, and welcome emails – while effective, this makes pressing “send” too easy, and the content will eventually become lazy. How do you expect to engage an audience and stand out against the dozens of other emails  Read More

Why we LOVE UGC (and you should TOO!)

Content Marketing, Digital Media Marketing, Social Media, Uncategorized

When we’re in the market to buy things, we often look to people we know and trust for their recommendations. If a neighbor suggests a great contractor they had a fantastic experience with, we might be more inclined to call them to reach out. If your sister found a product she swears by, you’re more  Read More

4 Mistakes That Ruin Google Business Profile Rankings

Google, Local Marketing

Did you know 97% of people will learn more about a local company from their online presence than anywhere else? As a local service or business owner, you must ensure that your company is on their screen when customers search their area – you need to get your business ranking fast. If you want to have a solid digital  Read More

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