1.6 billion people are connected to small businesses on Facebook. More than two billion people use Facebook every month. With this level of reach, every pool and spa business should already have a presence on Facebook. The platform allows you to reach any audience you want, at any time. Creating effective Facebook Ads for your  Read More

Unlike ever before, social media platforms have allowed people from around the globe to instantly connect and communicate over multiple mediums.  With there being well over 2 billion active monthly users and 1.4 billion daily active participants on Facebook (Facebook MAU and DAU, Q4 2017), it’s clear that this social media channel is one that  Read More

Facebook CEO Mark Zuckerberg testified before congress yesterday after spending several grueling hours responding to questions and concerns from the US Senate’s Judiciary and Commerce Committees.  Though the recent Cambridge Analytica scandal was the focus, several other revelations came to light that everyone should be taking note of.   Facebook Subsists on Third-Party Advertisements When  Read More