Remember when the only customer communication you needed to answer was the phone? Maybe you had a few different lines in case things got busy. Sometimes there’d be calls to return when you got into the office in the morning. It all used to be so simple. More Business Means More Interactions But now? Customer  Read More

Attack of the Unfair Online Reviews! As a business owner, your number one goal is to provide excellent customer service. However, you’re still going to run into customers that you can’t make happy. You’re going to get some negative, unfair online reviews. Especially right now. The pool and spa industry is going through an unprecedented  Read More