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Google’s Verified Customer Reviews Gives Businesses Credibility and Influence
Digital Media Marketing, Google
Over the past month or so, businesses have witnessed Google’s well-known Trusted Stores program disappear while another program, Verified Customer Reviews, has seemingly taken its place. Google has always allowed for people to share their points of view about almost anything, from online purchases to in-store purchases and customer service reviews. The problem is that Read More
Today’s consumer spends a considerable amount of time researching a product before committing to buy. The channels which different generations are using, however, are significant. Millennials Have the Most “Balanced” Channel Approach Salesforce surveyed over 4,000 consumers in the United States, Canada and the United Kingdom. The research found that the one similarity between Millennials Read More
Many marketers say that we are well past the “mobile tipping point” as evidence suggest mobile searches and site visits are dominating those being made from a desktop computer. But as one recent report from Hitwise reveals, mobile searches are not dominating every industry. The Results of the Mobile Searches Research from Hitwise The majority Read More
This is the year of video marketing. With 78% of people viewing videos weekly and 55% watching videos online every day, it is clear that you need to have a video marketing strategy in place to optimize your ability to reach out and engage with your audience. But the sheer percentage of online users viewing Read More