Blogs
Search Engine Optimization
You might have recently noticed something different about Google. Over the last several months, Google has been experimenting with the appearance and redesign of their search engine results pages (SERPs). Although the makeover was subtle to regular users, the changes have online marketers tilting their heads, wondering how greatly these changes might affect the way Read More
Want to rank well in search engine results? Matt Cutts, Google’s Head of Spam, releases the latest Google Webmaster Help Video where he answers this question: As Google continues to add social signals to the algorithm, how do you separate simple popularity from true authority? Google’s Answer: Matt answers this question like this: Just because Read More
Have you noticed that it’s getting harder and harder to rank well in search engines because Google keeps rapidly updating their algorithms? These big updates, known as Google Panda, Penguin, or Hummingbird, coupled with the demise of the Google keyword tool, for example, have marketers all over scrambling to figure out some algorithm-proof ways to Read More
Local SEO should be a huge part of any company’s marketing plan for reaching customers in their local area. Why? With mobile use steadily increasing, it’s important that a company is visible during these many mobile searches and for any local searches made via desktop (for example: “ice cream shop Houston”). Search engines are constantly Read More