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When Instagram first hit the social networking scene back in 2010, it was largely about selfies and sharing videos as well as snapshots of things users found beautiful, interesting or quirky. Fast-forward a few years, and it is now an advertising powerhouse that is transforming the lives of online businesses for the better. The network Read More
3 Common Video Marketing Mistakes Pool & Spa Companies Make
Digital Media Marketing, Pool Marketing Site, Video Marketing
Nearly everyone may have access to a video recording device. But that doesn’t mean that they’re qualified to make quality video marketing content. A quick browse through YouTube, Facebook and other video publishing sites makes one thing clear: Most people don’t know what it takes to shoot a compelling video. We’re not just talking about Read More
Are You Responding to Online Reviews the Right Way?
Local Marketing, Pool Marketing Site, Reputation Management
We recently shared a post about which online reviews pool companies need to respond to in order to keep their brand’s reputation going strong. When it comes to reputation management, it’s how you reply to these posts that will have the greatest impact on your online audience. There are two elements all of the most Read More
Important Facebook and Instagram Updates for April 2019
Facebook, Instagram, Pool Marketing Site, Social Media
April has proven to be a busy one for Facebook and Instagram! Both social media networks introduced a number of exciting updates which allow marketers to significantly enhance their online ads. Instagram Updates for April 2019 Marketers running Story Ads can now add a polling feature to their campaigns. This is a great way Read More