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Local Marketing
3 Tips for Getting the Best ROI on Your Local Marketing Budget
Local Marketing, Online Marketing, Pool Marketing Site
Pool and spa companies deserve the best value for their money, which is why Pool Marketing Site ventured into this space. But with online marketing budgets growing thinner for many, it can be difficult to know which marketing investments will deliver the best returns. This is one of the reasons why we promote location based Read More
Are You Responding to Online Reviews the Right Way?
Local Marketing, Pool Marketing Site, Reputation Management
We recently shared a post about which online reviews pool companies need to respond to in order to keep their brand’s reputation going strong. When it comes to reputation management, it’s how you reply to these posts that will have the greatest impact on your online audience. There are two elements all of the most Read More
The Customer Reviews You Need to Respond To
Content Marketing, Google, Local Marketing, Reputation Management, Search Engine Marketing, Search Engine Optimization
There are only so many hours in a day. As a busy pool and spa business, responding to customer reviews online can take up a lot of time you may not really have to spare. Responding to reviews is important. According to Yext, businesses that reply to their customers see an average star rating increase Read More
3 Best Pool & Spa Company Calls To Action for Lead Generation
Content Marketing, Local Marketing, Online Marketing
The call-to-action (CTA) you incorporate into your written content, landing pages, web pages and beyond is a powerful lead generation workhorse for your pool and spa company. It’s the motivator and often the determining factor as to whether or not someone turns into a customer or remains a passive visitor. The problem is uncovering that Read More