SearchMetrics recently released an interesting study about what type of search results a user typically receives from a Google search query. This particular study examined the universal search results for millions of keywords over the span of a year (2013) to test what had changed and what hadn’t. Just what exactly are universal search results?  Read More

Google Analytics is probably the most powerful web analytics programs available today that’s entirely free to use (thanks, Google). While many have heard about Google Analytics, many are either overwhelmed or unaware of the many benefits that it offers for measuing the performance of a website. In this article, we’ll provide a quick guide for  Read More