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Digital Media Marketing
The Internet is a vast, virtual universe, full of information we never had thought to have access to, even a decade ago. We can sell, teach, meet new people, and share new experiences from the comfort of our own home offices, on the way home from work, or at our favorite local coffee shop. Like Read More
Holiday shopping seems to start earlier every year. To get you in the spirit of holiday marketing, Google recently shared some of their Google data and research from the 2014 holiday season. Here are the trends to watch for and how to best prepare for the upcoming holiday season: 2014 was the most connected holiday Read More
3 Things to Keep in Mind When Creating a Successful Email Campaign
Digital Media Marketing, SSP In the News
While email marketing seems to be the oldest form of digital marketing to date, it still proves to be the most powerful means a marketer has to reach consumers. In fact, according to sources, mid-sized businesses are enjoying an average of 246% ROI thanks to email marketing! And while not as glamorous social media, email Read More
Since the beginning, many marketers have wondered about the effectiveness of mobile advertising. Is it worth the ad dollars? According to a new study, mobile devices are playing a huge role in product and brand discovery more than laptops and desktop devices and the impact of mobile ads is growing. The “Mobile Audience Insights Report” Read More