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Digital Media Marketing
Proof Social Media Marketing Is Essential for Reaching Millennial Shoppers
Digital Media Marketing, Search Engine Marketing, Social Media
The U.S. Census Bureau’s International Database has revealed that Millennials (a.k.a. those born between 1980 and 2000) make up 25% of the world’s population. As of June 2015, Millennials officially outnumbered the previous largest generation, the Baby Boomers. This is good news for businesses and marketers alike as it means that there is a whole Read More
Organic and Paid Search Ads on Google: What You Need To Know
Content Marketing, Digital Media Marketing, Email Marketing, Google, Search Engine Marketing
Entrepreneurs and business owners often find themselves embroiled in a debate between organic ads and paid search ads. Paid search ads, while effective, are taking away from from a company’s bottom line while organic ads are “free”. here is a reason why we have put “free” in quotes, and we will dig a bit deeper Read More
Take Advantage of Post-Super Bowl Revenue Streams
Digital Media Marketing, Digital Media Stats, Social Media
The Super Bowl has always been one of the biggest events of the year, not only for fans and viewers but for marketers and advertisers. Want to get in on some post-Super Bowl revenue streams? Here is what you need to do: Get onto Smaller Screens Fans are shifting from traditional TV to their mobile Read More
Creatives and Filmmakers Agree to Six-Second Video Story Challenge
Digital Media Marketing, Video Marketing
At this year’s Sundance Film Festival, YouTube asked filmmakers and creatives to tell a story using video. The challenge: to tell that story in a six second video. Other individuals may have backed away from the challenge, stating that it was impossible to accomplish anything in six seconds. But these creative folks were able to Read More