Blogs
search engine optimization
The Rise of Audio Marketing: How Pool and Spa Companies Can Capitalize on the Boom in Podcasting and Voice Search
Content Marketing, Digital Media Marketing, Emerging Technologies, Local Marketing, Search Engine Marketing, Search Engine Optimization, SEO tips, Web Accessibility
Picture this: a relaxing oasis with shimmering pools, bubbling spas, and the blissful sound of gently flowing water. As pool and spa companies, you can turn outdoor spaces into captivating havens of tranquility and luxury. But how do you weave this enchanting tale and captivate the hearts of potential customers? How do you do it Read More
Mobile First Strategy: A Must-Have for Pool and Spa Companies in the Digital Age
Digital Media Marketing, Digital Media Stats, Local Marketing, Loyalty, Mobile, Web Accessibility, Web Design, Web Development, Websites
Mobile devices have become integral to our daily lives in today’s fast-paced digital world. People use their smartphones and tablets for everything from socializing to shopping. Over time, people have realized just how big of an impact this makes, even on a large-scale societal level. To stay competitive and meet their customers needs, Pool and Spa Read More
Why Chatbots are the Future of Customer Service for Pool and Spa Businesses
Content Marketing, Emerging Technologies, Loyalty, Mobile, Online Marketing, Web Accessibility, Web Design, Web Development, Websites
These days, customer service plays a crucial role in shaping the success of businesses across various industries. Negative experience, or slow service, can kill first impressions. Studies show that within the first 0.05 seconds of opening it, people have already made opinions about a website (tandfonline). Within five seconds, if a user can’t find exactly Read More
Taking the Plunge: 10 Tips to Dominate Local Search for Pool and Spa Businesses
Digital Media Marketing, Google, Local Marketing, Online Marketing
As a pool and spa business, having a solid online presence is crucial to attract local customers and stay competitive. Google My Business (GMB) is a powerful tool that can help you boost your local rankings and improve customer engagement. This blog explores 13 effective optimizations to enhance your GMB profile and attract more local Read More