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Shopping from home used to mean QVC and late-night infomercials. But, we’ve all seen the huge change in the marketplace over the last decade. First, Amazon came along, and then the major brick-and-mortar retailers were forced to follow suit. In just the last few months, everything has completely changed. It’s no longer just major retailers Read More
Your (Online) Reputation is Everything In the pool and spa industry, we all know the importance of online reviews. In today’s ever-changing marketplace, a business with bad reviews probably won’t last long. If you have good reviews on Facebook and Google you’re doing pretty well. But what about all those potential negative reviews sitting out Read More
5 SEO Tactics to Ditch in the New Year
Blogs, Content Marketing, SEO tips, Web Design, Web Development, Websites
It’s almost time to say “goodbye” to the first decade of the 21st Century. As it turns out, there are likely a few SEO tactics your pool company should be leaving behind as well. The best case scenario is that the SEO tactics you have been relying on simply aren’t working. Worst case scenario is Read More
The cost of building a new website depends on a number of factors. The first factor is whether you plan on building the website yourself or if you’re going to hire a professional. The next factor to consider is the customization of the website. The more custom-built the website, the more money you can expect Read More