COVID-19 has made consumers shop online more than ever before, even for large purchases like pools and spas. Even if many customers make their final purchase in-store, half of all retail sales begin with online research. And that figure is expected to rise to 58% by 2022. Now is the perfect time to prepare your  Read More

Online pool shopping is starting to grow up. Consumer buying habits have been changing for years. But after the chaos of 2020, every business should prepare for a new online pool shopping experience.  Create Your Online Pool Shopping Journey Customers expect an online shopping experience that is convenient and user-friendly. Offer your customers a complete  Read More