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Guide to PPC and Search Engine Marketing

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A successfully optimized PPC campaign can complement your organic search engine and inbound marketing strategy. If you aren't sure how to get strated, "Guide to PPC and Search Engine Marketing" walks you through the essentials of setting up paid search engine marketing campaigns for your business. In this eBook, learn about :

 

  • leveraging your PPC to maximize inbound marketing efforts
  • recognizing relevant keywords for your campaigns
  • structuring your account and set budgets
  • optimizing ad copy for maximum clicks

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and download the introductory guide to paid search marketing and PPC campaigns.