Client Profile: Brookstone Construction
By Small Screen Producer. Publish on December 6, 2013.
There’s a particular sense of newness, grandness, and awe that's conveyed in any design of a structure you come across in a given city. It's a feeling that’s almost unexplainable. Brookstone Construction is the company that brings these impressive structures (along those inexplicable feelings) to life.
Brookstone Construction simply exceeds expectations by providing every client with the right set of knowledgeable, skillful, and ambitious professionals to work with. The company is based in Houston, Texas and has met needs and has followed through with their commitments time and time again, regardless of the size of project. And as they celebrate their milestone year and 50th anniversary, they approached Small Screen Producer with their own construction opportunity - helping them build a brand new web presence.
Just like the successful execution of any construction project, our plan for Brookstone’s new web presence took some effective planning.
We wanted to feature Brookstone’s impressive work they’ve done over the last half of a century in all industries, as well as the work they’re doing now.
The web responsive site is built with an easy, navigable menu. Brookstone has a grand amount of commendable content to share with the world, but to make it simple for web visitors, we broke those down into three main categories: company, projects, and services.
Under “Company”, visitors can read about the company, its leaders, impressive awards, community affiliates, commitment to safety, and testimonials.
Click on “Projects” and be impressed with the numerous projects Brookstone has taken on in almost every industry.
Each project is appropriately categorized and features a high-resolution photo gallery that adjusts to photo sizes and specific project pages feature related testimonial or award for that project.
Brookstone has many services for each process of construction. Not sure what they cover? Visit “Services” to find a list of services in detail.
Lastly, what we wanted to create for this particular construction company was a bid calendar, which highlights current projects and distinguishes the types of clients the company works with.
To finish off the site, social media integration was added to enhance online presence along with contact forms (in the footer and on a separate contact page) to encourage visitors to get in touch right away with project proposals.
Do you need help building a brand new web presence or refreshing your current one? Sign up for our free 32-page comprehensive marketing report, which will give you information about your current presence and how if favors against competitors.
About Small Screen Producer
Small Screen Producer is a full service, marketing firm located in Houston, Texas that specializes in online digital media marketing through a 4-step process. Step 1: WE PLAN a custom web presence strategy for your business through website design and development, mobile development, social media account creation and branding. STEP 2: We then POSITION your brand through Pay-Per-Click advertising and search engine optimize tactics that include on-page and off-page SEO that are Google and Bing approved. STEP 3: We then PROMOTE your brand using an Inbound marketing strategy or a content marketing strategy to help you accomplish your marketing goals. We do this through blogging, video production, infographics, call-to-actions, landing pages, and free educational offers. We help you build trust and rapport with your customer base. STEP 4: We then PROTECT your brand's web presence with a reputation management program that monitors social media and on line reviews. Get started today with a free online marketing assessment of your company's web presence. Your company deserves it.
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